Many Sites Are Studying Consumers
Watson's First Consumer-Facing Gig
HP Drops $50M on Hortonworks
Esri, SAP Team on Data Mapping
Chief Customer Officers Boost Profits
Think you're in control? Think again. Facebook and OKCupid admitted they manipulated user experiences. But they're not the only ones studying unsuspecting customers. Retailers do much the same.
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
Continuing to walk the walk when it comes to addressing the big data needs of its enterprise customers, HP has invested a whopping $50 million in Hadoop distributor Hortonworks.
SAP is strengthening integration between its HANA platform, analytics and mobile and business applications, and Esri's geospatial mapping technology, the two companies have announced.
Businesses are finding a bottom-line benefit from having a chief customer officer in the C-suite -- someone who is focused on the customer experience, customer engagement and loyalty.