Newsletters
Customer Relationship Management News NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home CRM Systems Customer Service Contact Centers Business Intelligence More Topics...
Customer Service
Next Generation Data Center Is Here!
Average Rating:
Rate this article:  
Salesforce Cloud Takes on Patient Relationship Management
Salesforce Cloud Takes on Patient Relationship Management

By Jennifer LeClaire
July 2, 2014 2:46PM

Bookmark and Share
Going forward, Salesforce.com and Philips envision apps that will cover the healthcare continuum, from prevention and self-care to diagnoses and treatment to recovery and wellness. The Salesforce1 platform-based solutions will empower collaboration and workflow, as well as the integration of healthcare data from multiple source.
 



Salesforce.com recently made a strong push in retail with its Salesforce1 platform. Now, the CRM company is making moves in the healthcare industry through a strategic alliance with Royal Philips, also based on Salesforce1.

The companies are working together to deliver an open cloud-based healthcare platform. The overarching goal is to “reshape and optimize” the way healthcare is delivered and offer better access to patient data across the healthcare system.

"We have entered a new transformative era for healthcare and technology is enabling the industry to connect to, care for and engage with patients and each other in a profound new way,” said Marc Benioff, chairman and CEO of Salesforce.com. “Together with Philips, we are creating an open health platform and ecosystem to benefit everyone that cares about one of the most important issues of our time."

Better Patient Care

According to the companies, patient relationship management will be at the center of the platform. The idea is to streamline collaboration between caregivers so they can better support patients.

Early plans for the platform include medical device and data interoperability, which will make it possible to collect and analyze data so caregivers can make better healthcare decisions. The platform also aims to let patients take a more active role in managing their own health.

Philips will contribute medical technology, clinical informatics and clinical applications. Salesforce will pitch in with enterprise cloud computing and customer engagement technologies, including the Salesforce1 platform.

“With this strategic alliance, Philips is making great strides to deliver real-time, digital healthcare solutions,” said Frans van Houten, CEO of Royal Philips. “Healthcare data exists in many different forms and in many different systems today.”

Shaking Up the Market

Although there are smaller players in the market raising venture capital for patient management platforms, including Hello Health and eVariant, the combination of Salesforce.com and Philips makes for a formidable competitor.

The companies have already developed two clinical “care collaboration” applications that will roll out on the platform later this summer: Philips eCareCoordinator and Philips eCareCompanion. The apps promise to allow healthcare teams to monitor patients with chronic conditions in their homes while also facilitating Philips’ Hospital to Home clinical programs like Banner iCare.

Going forward, Salesforce.com and Philips envision apps that will cover the healthcare continuum, from prevention and self-care to diagnoses and treatment all the way to recovery and wellness. The Salesforce1 platform-based solutions will empower collaboration and workflow, as well as the integration of data from multiple sources, including electronic medical records, diagnostic and treatment information collected by Philips’ equipment.

According to the companies, the platform is not only highly scalable, it comes with built-in privacy and data security. The platform will be open to developers and the companies expect to build an ecosystem of partners creating apps that drive personal health management forward.
 

Tell Us What You Think
Comment:

Name:





 Customer Service
1.   Watson's First Consumer-Facing Gig
2.   Social Media Haters Speak Up
3.   Comcast Customer Service Fiasco
4.   'May I Help You?' Asks Jibo the Robot
5.   Why You Need To Hire a CCO


advertisement
Social Media Haters Speak Up
Survey says, now showing a little love.
Average Rating:
Comcast Customer Service Fiasco
Lessons to be learned for all companies.
Average Rating:
T-Mobile Accused of Bogus Fees
FTC has filed a lawsuit for overcharges.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Canadian Government Charges China With Cyberattack
The government of Canada is not happy with China. Canadian officials have accused "a highly sophisticated Chinese state-sponsored actor" of launching a cyberattack on its National Research Council.
 
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 

Enterprise Hardware Spotlight
Apple Updates MacBook Pros, Cuts Prices Up to $100
The popular MacBook Pro laptop line just got an update and a price cut of as much as $100. The MacBook Pro with Retina display now includes faster processors and double the memory.
 
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 

Mobile Technology Spotlight
Android 'Fake ID' Puts Millions of Users at Risk
Having this fake ID is nothing to brag about, even if you are a minor. The “Fake ID” Android flaw drops malware into smartphone apps. It can steal credit card data and even take over your device.
 
FTC Wants Fix for 'Perfect Scam' of Mobile Cramming
The U.S. Federal Trade Commission has issued new guidelines to curb “mobile cramming,” a troublesome practice that adds unauthorized third-party charges to mobile phone bills.
 
Facebook: You Will Use Messenger, and You Will Like It
Starting this week, Facebook users with Android and iOS phones will be forced to use the separate Messenger app to send Facebook messages. Pending messages will still be visible in the main app.
 

Navigation
CRM Daily
Home/Top News | CRM Systems | Customer Service | Contact Centers | Business Intelligence | Sales & Marketing | Customer Data | CRM Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.