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CUSTOMER RELATIONSHIP MANAGEMENT NEWS. UPDATED 10 MINUTES AGO.
You are here: Home / Mobile Tech / Blackberry Outage Hits Millions
BlackBerry Outage Hits Europe, Middle East, Africa
BlackBerry Outage Hits Europe, Middle East, Africa
By Mark Long / CRM Daily Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
OCTOBER
10
2011
Millions of BlackBerry smartphone users in Europe, the Middle East and Africa were without services on Monday. According to reports from throughout the EMEA region, BlackBerry users continued to be unable to access the Web or engage in normal e-mail and instant messaging activities, though their voice communications were not affected.

"We are working to resolve an issue currently impacting some BlackBerry subscribers in the EMEA region," Research In Motion said in a statement. "We apologize to our customers for any inconvenience."

Reports from mobile carriers in the United Kingdom, Egypt and Bahrain indicated all of their customers were affected by the continuing outage. "All BlackBerry services are down at the moment," said T-Mobile U.K. in a Monday tweet. "Please note the issue with BlackBerry service is affecting all of Bahrain," the national carrier Batelco likewise told its BlackBerry subscribers.

All of RIM's mobile-data services are routed on behalf of individual BlackBerry owners through regional servers managed by the company abroad. At the time of writing RIM's servers covering the EMEA region had been malfunctioning for more than six hours -- and with still no word on when normal operations might be expected to resume.

Tap And Share

RIM's regional outage took place on the same day that the BlackBerry maker's executives were in Dubai to unveil yet another BlackBerry data service known as BlackBerry Tag. Slated to arrive with the next scheduled upgrade of the company's BlackBerry 7 OS, the new 'tap to share' offering is designed to enable BlackBerry handset users to quickly exchange multimedia content and contact information with friends, family members and colleagues.

BlackBerry Tag uses the near-field communications (NFC) technology built into RIM's latest BlackBerry Bold and BlackBerry Curve smartphones. RIM plans to release APIs on the BlackBerry platform that will enable software developers to take advantage of the new tap-to-share functionality from within the apps they create.

"BlackBerry Tag opens a new dimension to the BlackBerry platform that is powerful, simple and intuitive, and we think it will be welcomed by both users and developers," said Research In Motion Co-CEO Jim Balsillie.

Advantage Apple

Monday's BlackBerry services outage comes at a time when Apple is poised to introduce iMessage -- a free iOS-to-iOS messaging service that is part of Apple's iOS 5 platform. Apple's iMessage will be going head-to-head with RIM's BlackBerry Messenger, which gave many mobile-users a reason to stick with the BlackBerry platform when the time came to upgrade to a new smartphone model.

Unlike standard mobile technologies such as SMS, BlackBerry Messenger does not require users to pay additional carrier fees. With Apple's new iOS5-empowered iPhone 4S now poised for strong sales in the quarter currently under way, however, perhaps the single most important upgrade advantage held by RIM in its smartphone rivalry with Apple may dissipate rather quickly.

"We expected iPhone 4S to be the strongest iPhone launch ever, which Apple has now confirmed [by announcing] over 1 million worldwide pre-orders of the device within 24 hours," said Piper Jaffray analysts Gene Munster and Andrew Murphy in an investor note Monday.

"While it is still early, this data point increases our confidence that iPhone 4S has the momentum to meet or exceed our 25 million unit estimate for the December 2011 [quarter]," Munster and Murphy added.

Tell Us What You Think
Comment:

Name:

Robmax:
Posted: 2011-10-13 @ 4:02am PT
They are working hard on it, and is reportedly fixed in some countries.

Ali:
Posted: 2011-10-11 @ 5:33am PT
hope they fix it soon

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