Newsletters
Customer Relationship Management News NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home CRM Systems Customer Service Contact Centers Business Intelligence More Topics...
Build Apps 5x Faster
For Half the Cost
Enterprise Cloud Computing

On Force.com
Mobile Industry News
DDoS Protection Powered By Verisign
Average Rating:
Rate this article:  
Google Opens Chromecast to Outside Developers

Google Opens Chromecast to Outside Developers
By Barry Levine

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

Many Google watchers expect that the new SDK and open API will result in a flood of apps for Chromecast, possibly establishing Google Chromecast as a new kind of platform. Many apps won't have to be developed for the device, instead existing apps can live on the mobile device and, with support for the API and a cast button, can be streamed to a TV.
 

Related Topics

TV
Google
Chromecast
Chrome


Chromecast has become a new platform. On Monday, Google opened up the dongle to outside developers with the release of a software development kit (SDK) and an open API, raising the possibility of a new type of Google TV for business users and consumers.

Attached to a HDMI port on a HD TV or display, the $35 USB stick-sized Chromecast, originally launched in July, allows a user to stream online content from a laptop, phone or tablet. With the availability of the SDK and an open API, third-party developers can now build Chromecast support into their apps or Web sites. In other words, Google may now have launched a new kind of Google TV, so that business users can display output from more kinds of apps for business meetings and consumers can view and interact with new kinds of content on a TV.

In a posting on the Google Chrome Blog, Chromecast Product Manager and Cast Master Ambarish Kenghe noted that the company expects the “cast” button -- a rectangle with four “transmission waves” in the lower right corner -- to begin appearing on apps and sites. A Google Cast Developers site offers more information on the SDK, integration into apps and user experience guidelines.

Fourteen Apps

Currently, Google notes that 14 apps are Chromecast-compatible. All are streaming apps of some sort, including those from Netflix, HBO Go, Hulu Plus, or Google Play Music, in addition to an app for “inspirational programming” from Red Bull and a media organizer called Plex.

The availability of the cast button on apps and Web sites means that any screen with a HDMI port will be able to display larger images than users currently see on their mobile devices or laptops without a monitor setup.

If it catches on with developers, there are a number of other possibilities as well. Two-screen interaction has, to this point, largely meant using a smartphone, tablet or laptop in some fashion to follow TV programming, sometimes synched through a sound track or other guideposts. Now, two-screen interaction might be driven the other way, with the smartphone, tablet or laptop becoming the primary deliverer of content, complemented by the big screen-displayed content.

Flood of New Apps?

Many Google watchers expect that this new SDK and open API will result in a flood of apps for Chromecast, possibly establishing it as a new kind of platform. One reason that expectations are high is that many apps will not have to be developed for the device. Rather, existing apps can continue to live on the laptop or mobile device and, by adding support for the API and a cast button, can now be streamed to the TV.

Many Chromecast apps will likely offer some form of micro-channel for displaying streaming content, such as the Vevo app for Chromecast that is oriented toward playing music videos. But those channels will now have the interactive capabilities of the device where they originate, not the least of which is a much more powerful searching function.
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Mobile Industry News
1.   Verizon Tops in Mobile Networks
2.   Sprint Out with Data Guns Blazing
3.   Will Sprint Be T-Mobile Copycat?
4.   Facebook Offers Cross-Device Analytics
5.   Android Crushing Smartphone Rivals


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Chinese Hackers Nab Info on Millions of U.S. Patients
A group of Chinese hackers has stolen the personal information, including names and Social Security numbers, of about 4.5 million patients at hospitals operated by Community Health Systems.
 
Premier FBI Cybersquad in U.S. To Add Agents
After helping prosecutors charge Chinese army officials with stealing trade secrets from major companies and by snaring a Russian-led hacking ring, the premier FBI cyber-squad is getting a boost.
 
Apple Opens iCloud Data Center in China
Treading lightly, Apple acknowledged it has started to store encrypted iCloud personal data of some Chinese users on servers in mainland China, operated by the state-owned China Telecom.
 

Enterprise Hardware Spotlight
Compression, Deduplication Come to Violin Concerto 2200
Violin Memory has announced that data deduplication and compression capabilities are now available on its Concerto 2200 solution. Typically, users will experience deduplication rates between 6:1 and 10:1.
 
Cisco Axes 6,000 Employees in Restructuring Plan
Faced with declining profits, Cisco is laying off up to 6,000 employees in the months ahead -- a whopping 8 percent of its global workforce. That's in addition to the 4,000 jobs Cisco cut last year.
 
Web Slows, Have Internet Routers Reached The Limit?
If you encountered problems connecting to the Internet on August 12, you weren't alone. Networking experts blame the wide-scale slowdown on outdated routing systems that are reaching their limits.
 

Mobile Technology Spotlight
HTC Debuts Windows Phone Version of One M8 Smartphone
HTC is bringing the Windows Phone mobile OS to its flagship One M8 device -- the first time any mainstream flagship smartphone has been offered with a choice of operating systems.
 
Verizon Earns Top Rating in Mobile Network Comparison
A new report says Verizon Wireless was the top-performing U.S. cellphone service provider in the first half of 2014, on a nationwide and state-by-state basis, as well as in metro areas.
 
Sprint Comes Out with Data Guns Blazing
As its new CEO promised, Sprint has rolled out a new aggressively competitive price plan. The shared data plans promise twice the high-speed data and at lower prices than AT&T and Verizon Wireless.
 

Navigation
CRM Daily
Home/Top News | CRM Systems | Customer Service | Contact Centers | Business Intelligence | Sales & Marketing | Customer Data | CRM Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.