Newsletters
Customer Relationship Management News NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home CRM Systems Customer Service Contact Centers Business Intelligence More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
Digital Life
Is your endpoint data protected?
Average Rating:
Rate this article:  
Cisco Goes Social with New Eos Platform

Cisco Goes Social with New Eos Platform
By Barry Levine

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

Cisco unveiled its Entertainment Operating System, or Eos, a hosted social-networking platform. Cisco says Eos will integrate social networking and content management for media companies and the entertainment industry. Cisco's Eos will create "communities of content" for online audiences and fans. Cisco's Eos platform is an SaaS offering.
 



In a product release that could signal a new phase in the evolution of social networking, Cisco announced Wednesday the availability of a hosted social-networking platform designed specifically for the media and entertainment industries.

Called Eos -- short for Entertainment Operating System -- the platform was unveiled at the Consumer Electronics Show in Las Vegas. Cisco says Eos is a powerful platform "that integrates social networking, content management, and site administration features into a single operating environment."

'Communities of Content'

Warner Music Group is one of the first entertainment companies to use the new platform for its artists Laura Izibor and Sean Paul.

Aside from the ability to offer hosted social networking at a fraction of the cost of building your own platform, Cisco is touting the ability to more effectively create "communities of content" for online audiences and fans, allowing content companies to focus on their content, rather than building and maintaining a platform.

Eos, according to Cisco, enables companies to create community-driven entertainment, to enable interaction with content and fans, to blend professionally created and user-generated content, and to personalize content to match users' interests. Site functionality can be defined via flexible, modular software, offering customization driven by particular brands.

Content can be stored in a central library and then utilized across a variety of communities, and the media library can be managed from a single set of controls. Additionally, targeting based on user behavior can increase revenue potential, according to Cisco, and related content can be customized for experiences on different sites.

Content Is the Key 'Social Object'

Features include blogs, posting files, creating customizable profiles, commenting on user-generated and professionally produced content, generating or contributing to a discussion, and connecting with others interested in the same content. Content can be tagged by whether it has been seen by other people who like the same content, by contextual matching that finds similar content, and by content that people in your network like.

In addition to moving social-networking capabilities into a software-as-a-service (SaaS) utility that can be rented as needed, Cisco sees Eos as following the changing nature of social networking. Initially, the company says, social networking concentrated on connecting people to people. Now social networking, especially for entertainment companies, has evolved into connecting "both people to people and people to content." The company contends that content, not personal relationships, "becomes the social object around which the community interacts," creating a new kind of entertainment experience.

Michael Gartenberg, vice president for consumer strategy at Jupitermedia, said hosted, SaaS-positioned social-networking platforms such as Eos could be very appealing to media companies. The orientation around both people-to-people and people-to-content connections in Eos also plays to entertainment companies, he noted. But, he said, this kind of hosted solution may eventually be appealing to smaller companies in other industries as well.
 

Tell Us What You Think
Comment:

Name:



AdvertisementToday's CIO needs to adopt an "Everyone's IT" approach to leadership, embracing technology to increase enterprise agility & collaboration. View the free Gartner research report to learn how to adapt your IT leadership style to today's business standards.


 Digital Life
1.   Gmail Hackable by Android Apps
2.   Bounty Offered for Oculus Rift Bugs
3.   Glass Adds Voice Access to Contacts
4.   Samsung, B&N Partner on Nook Tablet
5.   Foursquare: All Customer Experience


advertisement
HTC One M8 Windows Phone Unveiled
Can be POS device for small business.
Average Rating:
Sprint Dumps T-Mobile Merger
Looks to the future with new chief exec.
Average Rating:
New App To Manage Time Better
Helping to organize your busy life.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Find Malicious Android Apps Can Hack Gmail
A new study shows that a weakness in the Android mobile operating system can be used to steal sensitive, personal info from unwitting users. Gmail proved to be the easiest app to attack; Amazon, the hardest.
 
UPS Stores in 24 States Hit by Data Breach
Big Brown has been breached. UPS said that about 105,000 customer transactions at 51 of its UPS Store locations in 24 states could have been compromised between January and August.
 
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 

Enterprise Hardware Spotlight
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 
Feds OK $2.3 Billion IBM-Lenovo x86 Server Deal
IBM and Lenovo are celebrating U.S. approval of their x86-based server deal, having cleared some major security hurdles. The deal makes Lenovo a major player for enterprise data centers.
 
Three New Lenovo PCs Aimed at Business Users
With businesses wanting computing solutions that do more for less money, Lenovo has unveiled three new desktop PCs that it says offer solid computing at a budget-minded price.
 

Mobile Technology Spotlight
Screen Shortage Briefly Puts Brakes on iPhone 6
RAM? Check. Antenna switch? Check. Screen? Oops. Parts suppliers for Apple have found themselves facing a shortage of screens for the new iPhone 6 as next month's release date for the new smartphone looms.
 
Bounty Offered to Coders for Oculus Rift Bugs
Coders who find bugs in software for the Oculus Rift VR immersive headset could receive a reward of at least $500 under Facebook's White Hat bounty program. Facebook acquired Oculus in March.
 
Google Glass Adds Voice Access to Phone Contacts
The latest update to Google Glass will let users access their top 20 phone contacts with voice commands alone. A user can then choose a phone call, Google hangouts, e-mail or text messaging.
 

Navigation
CRM Daily
Home/Top News | CRM Systems | Customer Service | Contact Centers | Business Intelligence | Sales & Marketing | Customer Data | CRM Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.