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MarketTools Intros Zoomerang Surveys for Salesforce MarketTools Intros Zoomerang Surveys for Salesforce
 
November 17, 2009 11:49AM
MarketTools® Introduces Zoomerang™ Surveys For Salesforce -- Leading Online Survey Application Integrates Seamlessly with Salesforce, Bringing a New Level of Customer Insight and Collaborative Intelligence to Salesforce CRM Users
 


SAN FRANCISCO, November 17, 2009 -- MarketTools, Inc., the leading provider of Customer Insight Management solutions, today unveiled Zoomerang Surveys for Salesforce at the Salesforce.com Dreamforce Global Gathering. Zoomerang Surveys for Salesforce is a fully integrated online survey solution for the world's most popular CRM Relevant Products/Services system, Salesforce CRM. Zoomerang Surveys for Salesforce combines the convenience and quality of the popular Zoomerang online survey solution with the power of the salesforce.com ecosystem, providing a new level of customer Relevant Products/Services insight to enhance sales effectiveness, improve customer satisfaction, and boost marketing return on investment.

Zoomerang Surveys for Salesforce is being demonstrated this week at the Dreamforce Global Gathering in San Francisco, an annual event bringing more than 12,000 Salesforce developers, customers, and partners together to discuss new applications and best practices in maximizing Salesforce CRM. Developed in collaboration with Bluewolf, a leading salesforce.com partner and agile consulting firm, the solution will be available in December on the Salesforce AppExchange, a directory of applications built for Salesforce that users can purchase and add to their Salesforce environment. Information about Zoomerang Surveys for Salesforce is now live on the AppExchange (http://sites.force.com/appexchange/home.).

"Many of our clients have been asking for an easy, robust survey solution that could be integrated with Salesforce CRM, and the Zoomerang Surveys for Salesforce solution is exactly what they've been waiting for," said Corinne Sklar, vice president of marketing at Bluewolf.

"Zoomerang Surveys for Salesforce integrates critical survey and feedback processes within the CRM solution, offering new ways to gauge success and improve performance," said Mark Frost, EVP and general manager, SaaS products at MarketTools. "Zoomerang's ability to automatically map survey responses from Zoomerang to Salesforce contact records gives users a powerful new method to quickly get feedback on ideas for new products, advertising, and sales campaigns, as well as to improve their customer-facing processes in sales, professional services and support."

Full Range of Feedback Solutions

Zoomerang Surveys for Salesforce is MarketTools' latest offering designed for enterprises to capture customer feedback to improve customer processes. For more than a decade, the MarketTools CustomerSat enterprise feedback management solution and MarketTools customer satisfaction expert services have been providing leading customer-centric enterprises across the globe the customer insights they need to improve customer satisfaction and optimize business operations. With Zoomerang Surveys for Salesforce, MarketTools is now extending its range of insight solutions by providing Salesforce CRM users with a fast, easy way to field high-quality surveys from within the Salesforce environment. (continued...)

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