IBM Expands Cloud Consulting
Microsoft Stepping Up Privacy Efforts
Mobile Apps Extend Dynamics CRM
Salesforce Declares Hackathon a Tie
Consumer Behavior Being Tracked
Recognizing that a "one size fits all" approach does not always work, IBM is now offering a set of customized clouds for specific industries, like insurance and HR, as well as line-of-business buyers.
Redmond wants to become a leader in a newly competitive space: your privacy. Microsoft said it's expanding encryption across all of its services to guard against snooping by governments.
Microsoft has released mobile apps for its Dynamics CRM, bringing that suite of services up to speed with competitors like Salesforce. The apps offer added convenience for on-the-go personnel.
Declaring a tie, Salesforce has put an end to the Hackathon drama. More than 4,500 developers competed to build next-generation mobile apps on the Salesforce1 platform, and first prize was $1 million.
What kind of a buyer are you? What are you willing to pay? In the search for answers this shopping season, consumer behavior online and off is being tracked aggressively with help from technology.