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You are here: Home / Enterprise Software / Adobe Rolls Out New Creativity Apps
Adobe Rolls Out New Creativity Apps at MAX 2015 Conference
Adobe Rolls Out New Creativity Apps at MAX 2015 Conference
By Shirley Siluk / CRM Daily Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
Kicking off its MAX 2015 conference in Los Angeles today, Adobe announced two new mobile apps for "creatives" on the go: Photoshop Fix for image retouching and restoration, and Adobe Capture CC [pictured], an "asset-capturing" resource that combines several existing apps into a single tool.

Adobe also unveiled several additions to its Creative Cloud (CC) suite of design tools and services. They include new InDesign CC tools for online publishing, code-free and template-free Web design tools, and expanded touch-based capabilities for Photoshop CC, Illustrator CC and Premiere Pro CC.

The company's Adobe Stock stock image service, launched in June, is also expanding with new support for video content. And Adobe is adding more capabilities for business and enterprise users of the service, with options for pooled licenses, new reporting tools and help with license management.

New Apps Available Now

First held in 2003, the annual MAX conference was launched by Adobe rival Macromedia, which was acquired by Adobe in 2005. This year's gathering, scheduled to run through Wednesday, is expected to draw nearly 7,000 attendees with sessions on everything from hand-drawn lettering to digital publishing.

Ahead of today's events, Adobe revealed details about some of the new tools it's launching that attendees will be able to try out. In addition to the new mobile apps and Creative Cloud features, the company also announced Adobe Portfolio, a Web site design offering that syncs content to Adobe's Behance portfolio network, and an updated Creative Cloud Photography plan.

The Photoshop Fix and Capture CC apps can be downloaded for free and are available today on the Apple and Google Play stores. Updates to other Creative Cloud software offerings are expected to be available before the end of the year, Adobe said.

In Development: Project Comet

Adobe's new mobile apps are designed to give users "the freedom they need to work and be inspired from anywhere," said Bryan Lamkin, the company's senior vice president and general manager for digital media. "Being connected to your assets, team and projects, at all times, is critical to today’s designers."

Artists and designers will also find it easier to keep their works and portfolios up to date and synced, no matter where they are kept, thanks to Adobe's CreativeSync technology, Lamkin said.

Among the other new tools that Creative Cloud users can expect to see soon is Project Comet, an end-to-end user-experience design solution that will come with a desktop and a mobile app. Still in development, Adobe was set to offer a sneak preview demo of Project Comet during the opening keynote at MAX today.

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