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You are here: Home / Mobile Industry News / Is It a Watch? A Phone? No, It's a Puls
Is It a Watch? Is It a Phone? No, It's a Puls
Is It a Watch? Is It a Phone? No, It's a Puls
By Shirley Siluk / CRM Daily Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
Musician/entertainer/innovator/technologist has unveiled a new wearable smartphone called the Puls. While it's worn on the wrist the same way as a smart watch, the Puls, stressed, is not a watch but "a new paradigm, a new category."

The Puls took the stage with during his keynote presentation at Salesforce's Dreamforce event in San Francisco on Wednesday. The performer-turned-tech developer also showed off a variety of other wearables, including a battery-equipped jacket that can be used to charge the Puls and smart shoes that can tell wearers how much they weigh and how many steps they've taken throughout the day.

Designed by the musician's technology company,, the Puls is reportedly set to be available at select AT&T stores in time for this year's holiday shopping season. No price has been mentioned yet, although has said, "It's not going to be crazy-ass expensive."

Black Plastic or Bling

Few details about the cuff phone are available yet on the Puls Web site, which features an online form for those who are interested in pre-ordering information. The single-page site shows three images of the device's screen: people, call and mail.

According to a spec sheet published on Engadget, the Puls will come with a touchscreen, 16 GB of internal flash-based storage and a Qualcomm processor with 1 GB of RAM. Built on the Android platform, the wearable will support both Wi-Fi and 3G connections.

Unlike the Apple Watch, which will sync with an owner's compatible iPhone, the Puls will be a standalone mobile device, which means it will require a paid communication plan to operate. Carrier partners for the device include AT&T and O2. displayed two versions of the Puls: a black plastic design, and a sparklier, blingier gold-and-diamond version.

Innovation after Foto.Sosho

In moving beyond his role as leader of the group The Black Eyed Peas, has explored numerous other avenues. He co-founded Beats Electronics, which created the Beats by Dre headphones (recently acquired by Apple for $3 billion). He also heads up numerous philanthropic efforts and is an active supporter of STEM (science, technology, engineering and math) education for young people. was also director of Creative Innovation at Intel from 2011 to 2013, and was appointed chief creative officer at 3D Systems in January of this year.

His own technology venture,, came out with its first innovation -- the foto.sosho camera accessory for iPhones -- in 2012. The foto.sosho, basically an iPhone case that enabled users to enhance their camera images, had a high price tag and underwhelming sales. However, has said the design was aimed at helping the company develop a "team of great designers."

Tell Us What You Think


Posted: 2014-10-17 @ 2:09pm PT
You lost my interest at 3G.
Posted: 2014-10-16 @ 12:00pm PT
Once I read it will require an additional paid service, I lost interest. Just what I need. Another $100 to some cable company because I am too lazy to look at my phone for info.

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