Customer Relationship Management News NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
Home CRM Systems Customer Service Contact Centers Business Intelligence More Topics...
GET RECOGNIZED
Let an ISACA® certification elevate your career.
Register today and save
You are here: Home / Mobile Tech / Take My Coffee, But Leave My Phone
DDoS Protection Powered By Verisign
Report: Smartphones Beat TV and Coffee for Addictiveness
Report: Smartphones Beat TV and Coffee for Addictiveness
By Barry Levine / CRM Daily Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
JULY
01
2014


If you think smartphones have become addictive, you're right. A new report from the Bank of America shows that nearly half of U.S. consumers can't go a day without their smartphone.

In fact, many of the respondents said their smartphones were even more important than two previous icons of consumer addiction, coffee (60 percent) and TV (76 percent).

The bank also reported that the number of monthly mobile bank log-ins recently passed the desktop online banking log-ins for the first time. Nevertheless, visits to bank branches are still high, with 84 percent of respondents saying they've been to a branch in the last six months.

Look Out, Personal Hygiene

The percentage of branch visitors is high among all age groups, suggesting that, even as mobile banking becomes more common, the need for bank branches will likely remain. But the role of branches is changing, as only slightly less than one-quarter of respondents reported that they do most of their banking at a branch. Forty-seven percent primarily use mobile or online banking.

Marc Warshawsky, senior vice president at Bank of America, said in a statement that his bank "now has more than 15 million active mobile banking users who access their accounts on a mobile device over 165 million times per month."

In a blow to the prospects of personal hygiene of future generations, 96 percent of millennials ages 18 to 24 see their mobile phones as being very important, compared with only 90 percent who feel the same way about deodorant and 93 percent about their toothbrush. Of course, if they interact with friends, relatives and acquaintances primarily through their smartphone, they may receive little feedback about their hygiene.

For banking applications, the report found that nearly a third -- 31 percent -- log on to their bank accounts at least once daily, and 82 percent access their bank accounts at least once weekly.

Two-thirds of consumers have tried mobile banking at least once. The most common mobile banking activities are checking account balances, transferring money, paying bills and depositing checks by taking a picture of it. Fifty-eight percent report they have tried mobile check depositing, which is a relatively new service, and almost 40 percent say they use it often.

'100 Times a Day'

Other findings included the nugget that only 7 percent believe checking a smartphone during a meal with others is annoying. If a phone is lost or stolen, 79 percent were concerned about the loss of personal contacts, and the same percentage were concerned about the loss of identity or security information.

Ross Rubin, principal analyst for industry research firm Reticle Research, told us that, at the recent Google I/O conference, a presentation about wearables noted that "the average consumer looks at or unlocks their phone more than 100 times a day."

Could smartphones be replaced by wearables, as other technologies -- record players and standalone answering machines, for instance -- have been replaced by successor machines?

Rubin said he expected that, just as smartphones offered capabilities that made them different from laptops -- mobile GPS and cameras, for instance -- so wearables will provide health/fitness sensoring and other features that will make them distinct.

Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY BE OF INTEREST
Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.
MORE IN MOBILE TECH
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Dairy Queen Latest Retailer To Report Hack
Known for its hot fries and soft-serve ice cream, Dairy Queen just made cyber history as the latest victim of a hack attack. The fast food chain said that customer data at some stores may be at risk.
 
Lessons from the JPMorgan Chase Cyberattack
JPMorgan Chase is investigating a likely cyberattack. The banking giant is cooperating with law enforcement, including the FBI, to understand what data hackers may have obtained.
 
Who Is the Hacker Group Lizard Squad?
Are they dangerous or just obnoxious? That’s what many are wondering about the hacker group Lizard Squad, which tweeted out a bomb threat that grounded a flight with a Sony exec aboard.
 

Enterprise Hardware Spotlight
Intel Intros Lightning-Fast PC Processors
Call it extreme. Intel just took the covers off its first-ever eight-core desktop processor, which is aimed at hardcore power users who expect more than the status quo from their computers.
 
HP Previews ProLiant Gen9 Data Center Servers
Because traditional data center and server architectures are “constraints” on businesses, HP is releasing new servers aimed at faster, simpler and more cost-effective delivery of computing services.
 
Apple Set To Release Largest iPad Ever
Tech giant Apple seems to have adopted the mantra “go big or go home.” The company is planning to introduce its largest iPad ever: a 12.9-inch behemoth that will dwarf its largest existing models.
 

Mobile Technology Spotlight
iWatch Watch: What Will Apple Ask Us To Wear?
There are still more questions than answers when it comes to details about the smart watch Apple seems poised to debut on Sept. 9. In fact, nobody seems completely sure that it will be a smart watch at all.
 
Samsung Maps Its Way with Nokia's 'Here' App for Galaxy Phones
Korean electronics giant Samsung has opted to license Here, Nokia’s mapping app -- formerly known as Nokia Maps -- for its Tizen-powered smart devices and Samsung Gear S wearable.
 
Google Successfully Tests Its Own Delivery Drone
While top technology companies are engaged in an "arms race" to develop drones that can quickly deliver goods to anyone anywhere, Google has revealed it successfully tested its own version.
 

Navigation
CRM Daily
Home/Top News | CRM Systems | Customer Service | Contact Centers | Business Intelligence | Sales & Marketing | Customer Data | CRM Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.